WeGetFinancing is excited to announce the launch of our new YouTube series, “Buy Now Pay Later & Consumer Financing: An Expert’s Opinion.” Hosted by WeGetFinancing CEO and Founder, Stephane Touboul, this series dives into the evolving landscape of consumer financing, with a special focus on the growing role of BNPL solutions.
Meet Stéphane Touboul, BNPL Expert & Industry Leader
Stephane Touboul is a seasoned entrepreneur with over 25 years of experience in the online payments and credit industry. As the founder and CEO of WeGetFinancing, he is transforming the point-of-sale financing landscape by offering innovative payment solutions that connect merchants with a broad network of lenders. Under his leadership, the company has become a key player in POS financing, driving growth and customer satisfaction.
Watch Now
WeGetFinancing’s YouTube series is packed with insights on BNPL and consumer financing. If you’re ready to level up your payment solutions and boost your sales, this is the series you need to watch. Don’t miss out—start optimizing your consumer financing strategy with our Expert’s opinion series today!
Buy Now Pay Later, An Expert’s Opinion : a short summary of the first episodes
Episode 1: The Holiday Season & BNPL Forecasts
The 2024 holiday season broke records, with online sales hitting $240 billion. However, credit cards may no longer dominate the payment scene. According to PYMNTS.com, 43% of these sales were made through consumer financing options like BNPL. Stephane discusses how this payment solution is filling the gap as consumers seek flexible payment methods to avoid credit card debt. Retailers who adopt Buy Now Pay Later can drive higher conversion rates and boost sales. By combining BNPL with traditional methods, businesses can diversify their payment solutions and better meet customer expectations both online and in-store.
Episode 2: How to Increase Sales & Average Order Value
In this episode, we explore how Buy Now Pay Later can help businesses increase sales and average order value (AOV). Offering BNPL alongside traditional payment methods gives customers more flexibility and encourages larger purchases. In today’s market, businesses need to evolve their payment options to stay relevant and thrive. Looking ahead, pairing BNPL solutions with credit card processing has become a powerful combo for increasing sales.
Episode 3: Can Affirm or Klarna Cover All My Customers’ Needs?
Stephane addresses the limitations of relying on a single lender provider like Affirm or Klarna. While these companies are key players, they often can’t meet the needs of all customers (see BNPL Technology: Why All Buy Now Pay Later Solutions Aren’t Created Equal ) . At WeGetFinancing, we offer multiple lenders to provide consumers with a variety of options, ensuring merchants can serve a broader customer base.
Episode 4: The Importance of a Positive Customer Experience
Stephane shares a key piece of advice: offer financing options that suit a range of customer profiles. By providing diverse BNPL solutions, businesses can ensure a positive customer experience, reducing denials and enhancing brand loyalty. A tailored approach leads to higher customer satisfaction and long-term success.
Episode 5: A Fast Checkout Process: A Key to Success
A streamlined checkout is essential for increasing conversions. WeGetFinancing has simplified the BNPL process, allowing customers to receive multiple offers and complete their transactions in under four minutes. This frictionless experience mirrors the speed of traditional payment solutions, driving more purchases and higher sales.
Episode 6: The Importance of Easy, Tailor-Made Financing
The checkout page is the last chance to convert a potential customer. At WeGetFinancing, we make it easy for customers to compare financing options, whether they’re prime, subprime, or near-prime. Our simple, fast, and frictionless process ensures customers can make informed decisions without stress. This approach reflects a broader shift in consumer financing, where personalization and ease of access play a central role in improving conversion rates.
Episode 7: Financing at the Checkout—As Easy as 1-2-3
WeGetFinancing’s Buy Now Pay Later platform provides a smooth experience for both customers and merchants. After filling out one application, customers are matched with the right lender based on their needs. This transparency and simplicity lead to higher conversion rates and stronger customer loyalty.
Stéphane Touboul is a recognized BNPL expert with over 25 years of experience in online credit and payments. As the founder of WeGetFinancing, he helps merchants and service providers grow through independent, multi-lender financing technologies. Learn more at wegetfinancing.com.
